The title of this post states the most common answer from companies to the question ‘to app or not to app’.
Depending on your app developer, costs can easily climb north of $30,000 or more. No wonder accountants break out in a sweat when the topic of an app surfaces.
But the good news is with the proliferation of mobile apps comes a bevy of app developers who understand that not every business is willing or able to spend thousands on a mobile app – which may only work on iPhones.
When you research developers for an app, look for those offering as much user-customisation as possible. This saves time and effort for the developers (who have already done this hard work), and thus slashes the cost of the development process.